Mobile advertisng is the future of targeted and effective advertising. Mobile smartphones generates 46% of traffic on many networks. 34% of smart phone users download entertainment applications, and 18% download travel related applications.
New media sectors are expected to drive the bulk of the rebound in the US ad market. Most notably, internet ad revenue should reach $27.8 billion next year, representing impressive 33% growth from $20.9 billion in 2007. By 2019, internet advertising is expected to reach $60.1 billion.
Apple claims that there will be one billion ad opportunities per day on their Iad network, and it shouldn't be a surprise that iPhone and iPad owners are in a demographic sweet spot. By advertising using mobile smartphone media, more advertisers will experience your ads while being guided straight to your product, and because of the extremely targeted audience who are seeking to experience, or extend their experience of Las Vegas, they will be much more engaged viewers.
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